MYSTIC MAYHEM

BRANDING, UI, UX

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After launching their online shop in the spring of 2013, Mystic Mayhem needed a website redesign to better represent the style it had grown into after a year of experimenting and finding its voice, and applying their newly designed style guide.

I designed and developed a new blog and website with pages that display the shop, custom orders information, past designs gallery, and look books. After a hefty amount of SEO optimization, the store’s rank rose noticeably to the first page of Google search results where they belong. Sales have improved now that the pages are easier to navigate and site traffic has almost tripled thanks to optimization.